How to use the markup calculator
Calculate a selling price from product cost and a target markup percentage. See the markup amount and the resulting profit margin. Enter your figures in the fields above and select Calculate. The result updates when you change an input.
Formula
Selling price = Product cost × (1 + Markup percentage)
Example and interpretation
Markup is added to cost. If an item costs $40 and you apply a 50% markup, the markup is $20 and the selling price is $60. The resulting margin is 33.33%, not 50%.
Important assumptions
This calculator provides a general estimate for planning and educational purposes. It is not accounting, tax, legal or investment advice. Verify assumptions and provider fees before making financial decisions.